Premier League ball AR poster.

In this project, I explored how immersive technologies, like Augmented Reality (AR), are transforming the sports industry, particularly in how fans interact with new sports products. This AR poster brings the Premier League ball to life, offering fans a unique, up-close experience via their smartphones. Whether on stadium tours, in magazines, at bus stops, or during exhibitions, this project highlights the potential of AR to bridge the gap between physical and digital marketing, offering an engaging and interactive way to showcase new products.

From conceptualization to design, I crafted the AR posters, ball model, and app entirely using Unity and Adobe software, ensuring a seamless and immersive experience for users.



July 2018